6 Ways to Scare People Away from Your Business Website

With Halloween just around the corner, our minds are on all things spooky this month―from ghosts and goblins, to witches and… websites? Yes, it’s true. An outdated or unprofessional website design can have a frightening effect on your clicks and conversions. That’s why we’re putting a twist on this week’s blog post and sharing six… Continue reading 6 Ways to Scare People Away from Your Business Website

10 Wonders of WordPress for a Business Website

We’ve made it no secret that we love WordPress here at PMD. As content management systems go, it’s usually the best option for us and for our clients. Originally released in 2003 as a blogging software, WordPress has become the foundation for millions of personal and business websites. Its versatility allows it to accommodate so… Continue reading 10 Wonders of WordPress for a Business Website

Personalizing the Online Experience

If you’ve used Amazon, Netflix, Pandora, or Facebook, then you’re already familiar with website personalization. These are just a few of the many websites and apps that display specific content based on your interests, search history, location, and other factors. Think you have to be a major brand with a behemoth budget to integrate personalization… Continue reading Personalizing the Online Experience

E-Commerce Website Essentials: The Six S’s

Have you ever been shopping on a website and decided to click away or cancel your purchase because something just felt… off?  Maybe the product photos were fuzzy. Maybe the checkout process was too confusing. Maybe you didn’t see any “secure” or “verified” logos on the shopping cart page. Whatever the case, this scenario happens… Continue reading E-Commerce Website Essentials: The Six S’s

3 Ways to Stretch Your Marketing Dollars

Marketing budgets―especially for small businesses―can be pretty tight or even nonexistent. (We’re a small business too, so we get it!) Luckily, there are so many ways to maximize your marketing dollars. Today, we’re just going to focus on three things in particular that will help you get more bang for your buck.  Know how to… Continue reading 3 Ways to Stretch Your Marketing Dollars

Website Enhancement Checklist: Top 10 Essentials

In the last blog post, we shared the web design trends to watch for this year (bonus points if you remember, but here’s a refresher in case you don’t). However, there’s much more to a beautiful and effective website than simply plastering it with all the shiny new trends (which, by the way, we don’t… Continue reading Website Enhancement Checklist: Top 10 Essentials